Lately, we have supported SAP Business One partner PART Business Solution in Augsburg with two successful workshops as part of their Digital Business Modeling program. We worked together to develop sustainable business model for a cloud-based industry solution.
After developing and challenging the current Business Model Canvas, the team picked a market segment and created a detailed customer profile. The first workshop ended with the development of an interview guide in preparation of the research phase.
PART then conducted numerous interviews and collected information on their (potential) clients' tasks, needs and challenges. This gave them an in-depth view into the world of those whom they were looking to create a value proposition for.
The participants processed these results as well as insights from external studies during the second workshop. They then created two personas and went on to collect ideas for them. The two teams, which consisted of management as well as new employees from different departments, generated great ideas and built creative prototypes, which were presented at the end of the day.
The journey toward a cloud offering is a great example for a digital transformation process that requires a new business model.
PART Business Solution had a great start - we wish you even more success on the road to innovation!